AdLib, Media Sponsor
In conjunction with the Crowbar Festival 2011, the Association of
Accredited Advertising Agents Singapore (4As) is proud to present the
Crowbar Seminar on 4th August 2011 at Nanyang Polytechnic Auditorium.
In line with this year’s fighting theme, the event will feature
renowned industry practitioners across diverse disciplines sharing
their insights on succeeding in the highly competitive advertising and
creative field. Tailored for students looking to pursue careers in
various creative fields, the seminar allows participants to gain an
opportunity to learn more about the workings of the dynamic industry
directly from these veterans.
“We are very excited with this year’s seminar speakers. Each of them
is carefully selected based on their background to share a variety of
current industry topics that we believe will boost the students’
fighting chance of excelling in this competitive arena,” Pann Lim &
Jonathan Yuen, Chairmen, The Crowbar.
This year’s accomplished line-up of speakers headlining the seminar
boasts an impressive portfolio.
Joji Jacob,Executive Creative Director, DDB &
RAPP Singapore
“If I Were You” – Key lessons a young creative should know through an
introspective look into the success achieved and mistakes committed
during Joji’s16 years in the advertising industry
Yasser Suratman and Edmund Seet,
founders/creators
Bureau for the Advancement of Lifestyle and Longevity
and Success
“Taking the Scenic Route” – Textbooks aside, ever wondered what agency
life is like? Learn about the inner workings of an agency through
light-hearted, anecdotes shared by the duo.
Melvyn Lim, Executive Creative Director,
OgilvyOne Worldwide Singapore “1984”
A lesson on creating memories via memorable experiences.
Dr Gregor Halff, Associate Professor & Area
Coordinator of Corporate Communication (Practice), Singapore Management
University
“Your Design: What the Media Sees, Thinks, and How Do They React?” – An
insight into how publicity for campaigns is gained through an
examination of the relationship between advertising and media
“Over the years, Crowbar has grown into very much a traditional
‘pilgrimage’ for students wanting to break into the much inclusive and
highly competitive creative field. Crowbar Seminar is created specially
for students to meet distinguished industry leaders and learn
invaluable lessons outside the classroom, so as to better equip them in
their careers,” Ted Choo, President 4As.
Visit http://www.crowbar.com.sg for more details. Registration for this event
is now open!
