Warren Cowan, CEO of specialist search and social marketing agency, Greenlight, has been named in Growing Business ‘Young Guns’ 2011 list of the 30 fastest-rising and most exciting young entrepreneurs running the UK’s most successful enterprises.
Now in its ninth year, the list of 30 companies with founders aged 35 or under, was unveiled at an awards ceremony held at London’s Kensington Roof Gardens. Cowan founded Greenlight in 2001, when it was a struggle to convince potential clients that search engine optimisation (SEO) was something they had to start taking seriously. The award recognises him for “being ahead of the curve leading Greenlight to become the fastest growing and largest independently owned search and social marketing agency in Europe.”
An impressive focus on innovation means Greenlight boasts a huge R&D department comprising mathematics PhDs, marketing experts and seasoned programmers, working hard to ensure the agency is prepared for the ways in which the rapidly evolving digital marketing industry will develop.
Cowan has grown Greenlight entirely organically, without taking on any debt. Today, the firm has a £15m turnover and its client list includes names such as Santander, Sky, New Look and Thomas Cook.
In 2010, Cowan was named ‘Entrepreneur of the Year’ finalist in the National Business Awards in partnership with Orange, for demonstrating great strength in the ability to adapt and innovate under trying economic conditions. Greenlight was also selected as one of 25 companies to represent the UK in the 2011 European Business Awards, sponsored by HSBC. The ‘Ruban d’Honneur’ prize recognises businesses pursuing global growth opportunities with a forward-thinking approach and finding new and creative ways of engaging their customers and expanding their businesses.