Making inroads into the Malaysian market is part of its regional
growth as Blugrapes sets up local offices in Malaysia.
“Blugrapes is ready to expand its operations across ASEAN starting
with Malaysia. Demand for social media marketing solutions has
exploded in this market – it is one of Facebook’s largest markets in
Asia, with 70% of all online Malaysians being active Facebook users.
Coupled with the rapid growth of Google and Twitter, this is the
perfect time for a Blugrapes Malaysia office to meet this surge in
local demand,” said Freda Kwok, Blugrapes’ Lead Consultant in
Malaysia.
Blugrapes has been active in Malaysia since 2010, working via its
Malaysian partner, Better Sdn Bhd. With a local office, Blugrapes is
poised to meet an increasing demand for better localized social media
marketing expertise and solutions. This includes building branded
social media communities focusing on local nuances, happenings, trends
and habits. Better Sdn Bhd (Facebook’s official advertising sales
representative for Malaysia) will now provide Facebook media buying
and campaign optimization capabilities for Blugrapes in Malaysia.
“Malaysian consumers are ready to interact and consume content from
social media, and brands are ready to spend resources and effort on
social media. While the landscape is at its infancy and has much
growth potential, we will be able to provide richer content,
conversations and engagement,” Kwok continued.
Congratulations from the AdLib team!
