iris launches a series of events this month following leading global interactive festival SXSW to bring exclusive coverage to clients. The events will take place at three of iris’ key strategic hubs around the world – Singapore, Sydney and the agency’s founding headquarters in Park Street, London’s Southwark SE1. It recently hosted four panel-led sessions at this year’s SXSW Interactive festival, more than any other agency worldwide and more than any other UK company.
Over 30,000 of the most influential digital, creative, media and technology personalities attended the conference, which took place between 9th-13th March in Austin, Texas, to hear about the latest developments in creative technology. The conference has been the launch pad for some of the world’s biggest social networks, including Foursquare and Twitter. Events featured exclusive revelations of breaking technologies unveiled at the festival, including those developed by iris’ own technologists, as well as a comprehensive breakdown of the top key themes for 2012 that will impact the marketing space.
iris’ London event ‘SXSE1’ – a pun on the location of the agency’s founding headquarters in Southwark – featured a panel of the industry’s most influential technology and marketing companies such as the likes of Google on the biggest trends affecting marketers.
Events will be held on 21st March, 28th March and 4th April in iris’ Sydney, Singapore and London offices respectively.