The Company behind the famous grazing cows goes Green.
In line with the Green Statement that its parent company,
ComfortDelGro Corporation Limited, had issued in 2007, Moove Media has
become the first amongst transit media owners in Singapore to switch
its current large-format hard-solvent ink printing machines for
environmentally friendly ones.
The new eco-solvent printing machine uses an eco-friendly grade of
mild-solvent ink that emits about 50% less fumes and odour during
printing. This creates a safer and more comfortable working
environment in that the production team, which used to wear masks, no
longer needs to do so now.
These environmentally friendly printers are by no means less than
their predecessors. With finer touch points and better accuracy of up
to 1,440 dpi, they are able to produce more refined images in richer
and more vibrant colours, while reducing the risks of uneven printing.
Says Mrs Jayne Kwek, Chief Executive Officer of Moove: “This is an
improvement from previous printing machines, and a valuable pitching
point for us as forerunners in the industry. Moreover, the switch to
eco-solvent ink printing machines demonstrates our care for the
environment, as well as the well-being of our staff.”