Samsonite Black Label’s Integrated Ad Campaign Epitomises Extreme Durability

Posted by Editor AL on May 16, 2012
Posted in: Cover Story, Great TV Commercials, Media, Uncategorized. Leave a comment

Strongest and Lightest 
Breakthrough

http://www.youtube.com/watch?v=iobaLiwVXtU&feature=youtu.be

Renowned for groundbreaking innovations, Samsonite Black Label’s new
six-week integrated ad campaign, aired in Singapore from 1 May, aims
to reiterate the superlative strength and lightness of the CURV®
technology used in its Cosmolite™ and Cubelite™ collection.

Seeing is believing!

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