Buddy Media today has revealed some powerful new capabilities to its BuyBuddy social ad management software. Now, marketers can target Facebook ads based on user actions, buy mobile and premium Facebook ads and optimize CPM.
Read more on Buddy Media’s blog from Liam Doyle, Chief Product Officer, BuyBuddy:
http://www.buddymedia.com/newsroom/2012/07/buddy-media-buybuddy-facebook-ads-action-tracking