Swiff, the global innovator of secure mobile commerce solutions, announced the world’s first complete live implementation of an end-to-end, secure mobile point of sale (mPOS) solution.
The partnership with Thailand’s leading consumer finance bank, Bank of Ayudhya (BAY) and the Swiff platform will allow the bank to provide customers with new retail opportunities made possible by the flexibility and low cost of Mobile POS.
“This is an exciting time for the payment industry, with technology being the bedrock for enhanced mobility, payments, convenience and productivity improvements,” says Jerome Cle, CEO and Founder of SCCP Group. “We’re ready to empower banks worldwide with technologies that enable truly secure mobile strategies, allowing them to stay competitive in the m-commerce revolution and take back market share from aggregators in that market.”
Unlike other mobile payment companies, Swiff is not a payment aggregator and is a technology provider and partner to the banking and financial industry. Through Swiff’s innovative and unique technology, banks have the tools to roll out mobile strategies that enable bank-level secured, authenticated transactions. Swiff’s mobile platform is embedded with a Multi-Factor Authentication application that has the ability to track the mobile device, the staff who authorised the transaction, and identify the location where the payment was transacted. This enables the quick identification of any possible fraudulent use of the credit card, and promises an extremely high level of security for safe and secure card transactions.
Swiff was first launched by SCCP Group in Singapore since March 2012 and plans are underway for further bank partnerships to be developed in growth markets within the US, Europe, and Asia Pacific.