A new strategic investment vehicle targeting start-ups called The Mediapreneur, the scheme consists of two arms:
(a) The Investment Fund – which helps start-ups in seed or series A capital; and
(b) The Incubator Programme which aims to provide a media-centric environment for start-ups to test their business ideas and products, develop a proof-of-concept and define a go-to-market strategy.
The Mediapreneur investments target new technologies and disruptive business models, to harvest future capabilities for MediaCorp, especially in the digital media space. As part of this fund, MediaCorp has recently invested in Ooyala, leader in online video management, publishing, analytics and monetization to beta test selected pre-release online video solutions and products.
MediaCorp is also looking for aspiring entrepreneurs and intrapreneurs to join its Incubation Programme. Start-up founders, with innovative ideas, will undergo mentorship-driven, practical entrepreneurship boot camp where they can gain access to the wider community of senior leaders and specialists in MediaCorp. Start-ups will also be able to test their products and services within a live media environment. By the end of the programme, participating start-ups would have developed early traction and scale, and be well positioned to be commercially viable in the digital media space environment.
For further information on the Mediapreneur fund, please visit http://www.mediacorp.sg/themediapreneur
