One of Singapore’s longest serving ad agency bosses, Anthony Kang, is stepping down as chief executive of Dentsu’s Singaporean operation after 11 years of service.
Kang will leave the agency this month, replaced by former DBS and Tiger Airways marketer Rosalynn Tay.The appointment of Rosalynn Tay to replace Kang is one the biggest moves yet made by Dick Van Motman, who took on the role of chairman and CEO of Dentsu Network Asia a little over a year ago. He said in a statement: �Anthony has played an integral role at Dentsu Singapore over the last decade. We thank him for his contribution in building the Dentsu brand and wish him all the best in his future endeavours.�
Besides senior marketing roles, Tay has worked agency side, having spent two years as deputy MD of Leo Burnett Singapore. She starts on 1 July after some time spent on a career break. Her last post was at DBS, where she spent a short while as MD, head of consumer marketing.