DECONSTRUCTING MOBILE
22-23 August, Pan Pacific Hotel,
SingaporeAdLib – Media Partner
The fourth annual Mobile Marketing Association Forum to be held in Singapore on 22-23 August, 2013. Themed ‘Deconstructing Mobile’ the event has attracted over 250 local and regional delegates from across the mobile ecosystem to the Pan Pacific Hotel in Singapore.
As the premier global non-profit trade association representing the mobile marketing community, each year the MMA focuses on themes that help shape the future success of the industry. Recognizing the exciting opportunities for marketers to disrupt the traditional approaches to marketing using mobile, this year’s event puts the different pieces of the puzzle together and explores how mobile strategy, data, creative and media can all come together to deliver measureable results. In addition, the event this year will also include the first regional SMARTIES™ Awards, recognizing the best works in the mobile marketing arena.
Some of the confirmed speakers include: • Alvin Chiang, Chief Marketing Officer, Renren • Andrew Knott, Vice President, Digital, McDonald’s Corporation • Leonardo O’Grady, Director ASEAN Integrated Marketing & Communications, Coca-Cola Asia Pacific • Lito S. German, Marketing Director, BMW Group Asia • Michelle Froah, Senior Marketing Director, Asia Pacific, Kimberly-Clark Corporation • Rahul Welde, Vice President, Media, Asia, Africa, Middle East and Turkey, Unilever • Sean Rach, Regional Director, Brand and Corporate Affairs, Prudential Corporation Asia
• Tomi T. Ahonen, Author, Consultant and Motivational Speaker
• Vishal Bali, Managing Director, Telecom Industry Group, Asia Pacific, Middle East & Africa (APMEA), Nielsen
For more information about the MMA Forum, including the updated agenda and speaker bios, please visit: http://mmaglobal.com/events/forums/singapore2013/overview
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