Singapore-based start-up Paywhere announced two strategic partnerships to strengthen their market reach, customer service support and product offerings. PayWhere is joining forces with Philippines innovations company Voyager Innovations, Inc. (Voyager) and an established Singapore online directory service to facilitate better market access and enhance customer service and support.
Paywhere’s Tackthis! provides tailored solutions for seamless eCommerce across websites, social network pages and mobile devices. Their online solutions are particularly useful for aspiring and fast-growing retailers who don’t have the time to build and customize an online storefront or the expertize to develop the back-end coding. Retailers simply embed the provided code onto their website or social network page (e.g. Facebook, Livejournal, WordPress) and their store is open for business. Additionally, TackThis! provides a range of social marketing tools so retailers can leverage their social contacts and networks to optimize sales. Customers can “like”, “share” or “pin” their favourite products to their own sites, while receiving rewards like loyalty credits, promo codes and special offers. Their strategic partnerships allow even more aspiring retailers across SEA to leverage TackThis! for convenient, total quality commerce on prime online locations.
The social element in online retailing is now more important than ever, with Gartner Research predicting that by 2015, companies will generate 50% of their web sales via their social presence and mobile applications. Retailers who do not leverage their social networks may be at a disadvantage when it comes to increasing exposure and retaining their customers.