iFly Singapore has launched an integrated social cause campaign ‘So You Think You Can Fly’ that sees the development of the world’s first Indoor Skydiving YouTube reality series over 5 episodes to increase awareness for charities and the competition personalities will be going through in a bid to win $35,000 worth of cash and prizes, sponsored by iFly Singapore.
The campaign sees the development of a 5-episode reality series that will be hosted on the brand’s YouTube channel, an interactive Facebook application for fans to watch the reality series, vote for their favourite personalities and stand a chance to win prizes, a set of online PR activities including blogger engagement, various online community activations, creative traditional PR pitches to the media and the finale event on 24th June 2014.
Download high res visuals : https://www.mediafire.com/?knanabynxr9il98
Download video of trailer : http://www.mediafire.com/watch/sv5cgclbcdw1lj1/TRAILER_-_So_You_Think_You_Can_Fly,_Indoor_Skydiving_Reality_Series_-_Charity_initiative_by_iFly_Singapore.mp4
To view the trailer: http://youtu.be/rFTwUr7Pjy4