The Singapore Experience Awards returns for a sixth edition with the launch of nominations. Organised by the Singapore Tourism Board (STB), the Awards aim to raise the bar and inspire industries in experience creation through recognising the shining stars of Singapore’s tourism sector. From now till 13 June 2014, the public and industry members can nominate deserving individuals and companies at the newly revamped website, http://www.SingaporeExperience.com.
Recognizing Excellent Experiences
As travellers increasingly seek differentiated and quality experiences, businesses must push boundaries in experience delivery in order to remain relevant. Coupled with intensifying regional competition, organisations now, more than ever, need to go beyond price and product differentiation.
“Each year as we applaud those who have delivered extraordinary experiences, we strive to put in place a positive cycle of inspiring the sector to achieve more together. I believe that we are well-positioned to raise the bar in delivering quality customer-centric experiences to both our locals and visitors.”John Conceicao, STB’s Executive Director of Capability & Innovation and Visitor Information & Feedback.