IAS career fair draws more crowds in its second year
9th February 2015, Singapore – Into its second year the IAS (Institute of Advertising Singapore) career fair attracted over 600 undergraduates eager to explore a career in the marketing communications and advertising industry.
Following the success of the first IAS career fair in 2014, students this year were again greeted by agencies and organisations driving awareness of the industry as they seek the best talent in Singapore.
The fair provided students from most tertiary institutions that included NTU, NUS, SIM, SMU, Ngee Ann Poly, Republic Poly, Murdoch, MDIS and La Salle, an opportunity to meet top creative talent, see examples of outstanding work and get their questions about the industry answered.
The fair was held at Red Dot Design Museum on Thursday night with presence from 17 top marketing communications industry businesses including Bates CHI, BBDO, BBH, DDB, Grey, Havas Media, JWT, Leo Burnett, Lowe & Partner, McCann, Ogilvy, Publicis, Sapient Nitro, TBWA, VML Qais and Zenithoptimedia.
Goh Shu Fen, President of IAS said:
“Judging from the diverse student turn out, from Engineering to Economics and Digital Entertainment, IAS efforts to help the marcoms sector attract talent from a larger pool has been very successful. IAS Career Fair has yet again proven to be an excellent exchange and education platform connecting industry veterans and graduates.”
John Hadfield, Chair of the Careers Fair, and CEO of BBH Asia Pacific added:
“The industry relies on getting more than its fair share of the very best graduates. As such, an event such as this acts as a great shop window for the companies involved and the industry as a whole.”
Undergraduate Weifang Lam, 22 summed up the event: “Often as students we don’t get to experience what actually goes on in advertising or what kind of agencies are out there but the career fair gives us jobseekers a great overview on what we can expect.”
“The event was well-organized. Agency personalities were apparent. We spoke to some of the agency people and gained a greater insight into the marcomms industry.” – Roger Tan, 23 an undergraduate from NTU added.
Launched in 1990, the IAS (Institute of Advertising, Singapore) is a not-for-profit organisation that represents all parties in the marketing communications industry including marketing companies, media owners and their agencies. Its remit is to help the marketing communications industry in Singapore shape its future in a global leadership role. The IAS does this by focusing on the development of its key asset, talent. As businesses that are centered on people and ideas, the attraction, development and the retention of talent is, without doubt, the number one priority for the industry.
The IAS organises educational events and programs, celebrates best practice (through award shows – e.g. Effies, APPIES, Hall of Fame Awards) and facilitates the exchange of information and ideas.
For further information about the career fair, please visit http://www.ias.org.sg or call the IAS office at 6220 8382.
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