13th May 2015, Singapore – As part of its expansion plans into Southeast Asia, Costa Coffee has appointed AKA Asia as its creative agency in Singapore. The remit covers Singapore and includes brand strategy development, influencer management and social media.
Sarah Barron, Southeast Asia’s marketing lead for Costa Coffee said, “AKA demonstrated strong insights and understanding of our brand and the local landscape. The team has a great track record and we love their refreshing approach to engaging our target consumers”.
“Costa is an incredible brand and we are thrilled to be their partner as they expand into Southeast Asia. We look forward to growing a whole new audience to experience and connect with the Costa brand” said Amy Wright, partner, AKA Asia.
AKA’s client portfolio includes Jetstar Asia, Fitness First, LinkedIn, Diageo, Unilever, EDB Singapore and Tourism Northern Territory.
About AKA Asia
AKA is a Singapore-based integrated agency that packs a punch when it comes to creating powerful communication campaigns. Established in January 2009, AKA has grown from a team of two to 26 people in just six years. The company’s client portfolio comprises both internationally recognised and locally celebrated brands, spanning global, regional and Singapore-focused retainer and project work. The integrated agency provides its clients with strategic counsel combined with compelling execution across digital and traditional platforms for both internal and external audiences.
Adlibrary Singapore is NOW managed by Ourshutterjourney LLP!
WEF: 04th December 2014
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