AirAsiaExpedia, the joint venture company between online travel company, Expedia Inc. and low cost airline, AirAsia, has announced two key appointments to its SEA team based in Singapore.
William Low joins the company as Head of Brand Marketing and will lead and drive all of AirAsiaExpedia’s marketing activities across Southeast Asia. William brings over 15 years’ experience in branding and marketing communications with a wealth of knowledge in the travel industry. Most recently, he was the Regional Head of Branding at AirAsia, where he spearheaded branding campaigns for the airline. Prior to that, William was overseeing marketing and promotions for major music labels Warner Music, Zomba and PolyGram.
Justin Low has been appointed Head of Public Relations and brings to the table over a decade of corporate communications and public relations experience, both in‐house and as a consultant. At AirAsiaExpedia, Justin will be responsible for leading the strategic communications and media relations efforts across the region. Most recently, Justin served as Regional Communications Director at Starcom MediaVest Group where he was responsible for developing and executing communication strategies for the network. He was also tasked with driving PR initiatives in his previous roles at Y&R Singapore and Grayling Public Relations.
“Both William and Justin have exceptional track records in the planning and execution of successful communication and branding campaigns. We are excited that their combined wealth of experience will help us communicate the phenomenal value that Expedia and AirAsiaGo.com offer to travellers as we continue to aggressively expand in Southeast Asia,” Dan Lynn, CEO, AirAsiaExpedia.