The Young Spikes Marketers Academy is a new learning programme that addresses the importance of why creativity matters for brands today. Its aim is to equip young marketers and brand managers with the skills and best practices for their work.
Under the guidance of tutor Jörg Dietzel, Author and Lecturer at Singapore Management University (SMU)/National University of Singapore, young marketers and brand managers experience a special three-day programme during Spikes Asia (18-20 September). It includes exclusive tutorials, presentations and discussions surrounding topics such as creative effectiveness.
Tim Love, Vice-Chairman and Chief Executive Officer APIMA, Omnicom Group, “We are honoured to be sponsoring the first Young Spikes Marketers Academy. This is an investment we are making as a result of our and our companies’ strong belief that every problem is a learning opportunity; every learning a gift to teach.”
Employees from Dell, HSBC, Citi, Kraft, EDB and Microsoft are participating in this programme.